From:
Date: September 24, 2012
Subject: Welcome to Fall Q!



Dear First_Name,


Email Summary:

1. Upcoming Events

2. Save-The-Date

3. Kellogg FT Marketing Club Events at Evanston


On behalf PT Marketing Club board, I would like to welcome you to Fall Quarter which is one of the most action-packed time here in Kellogg. For many of us, it’s time for On Campus Recruiting (OCR) & networking with companies & alumni – but it is also an important time for marketing club events when we welcome global executives on campus & visit marquee companies to engage/educate members with latest & greatest from the world of marketing.

In the month of October, we strongly encourage you to attend the following PT Marketing events:

• Career Event with ConAgra – 2nd Oct

Career Event with Hershey – 11th Oct

Networking Social with Booth Marketing Club – TBA

HangOut with Marketing/Agency Execs – TBA

There are more events in the pipeline & we will duly communicate the same to all the members.

Starting this year, we are committed to working closely with Full-time Marketing Club (Evanston) and creating mutual synergies in terms of leveraging brand Kellogg. As a club, we also seek to keep members updated on the marketing events at the Evanston campus and encourage participation.

For the month of October, here’s the list of FT Marketing Club events for your consideration.

Anheuser-Busch Inbev: Day in the Life of a Marketer  October 1 at 12:15pm – 1:15pm CST

• SC Johnson - Day In the Life of Marketer  October 2 at 12:15pm – 1:15pm CST

• Kimberly-Clark: Social Media Offense & Defense for Marketers  October 5 at 12:15pm – 1:15pm CST

• E&J Gallo Winery - Marketing Fundamentals Workshop  October 9 at 12:15pm – 1:15pm CST

• Clorox Company - Interview Prep: Marketing Case Workshop  October 12 at 12:15pm – 1:15pm CST

• Accenture - Beyond Brand: Marketing an Intangible Product  October 15 at 12:15pm – 1:15pm CST

• Frito-Lay: Innovation Culinary Workshop  October 16 at 12:15pm – 1:15pm CST

• Unilever - Marketing Fundamentals Event Series  October 18 at 5:15pm – 6:15pm CST

• Nestle - Evaluating Creative  October 23 at 12:15pm – 1:15pm CST

• Target - The 5 P's of Merchandising Workshop  October 24 at 12:00pm – 1:15pm CST

• General Mills - Marketing Fundamentals Workshop  October 25 at 12:15pm – 1:15pm CST

• Anheuser-Busch Inbev: Marketing in a Global Context  October 29 at 12:15pm – 1:15pm CST

• Colony Brands - CMO Marketing Workshop  October 30 at 12:15pm – 1:15pm CST

As always, we love to hear from our members – please feel free to share your feedback, ideas & suggestions with Brittany Hopman (b-hopman@kellogg.northwestern.edu)

We look forward to hearing from you!

 Regards--

Prabal Chaudhri

President – PT Marketing Club

EVENT

Meet ConAgra Foods (Career Information Event)

clock Tuesday, October 2, 2012
5:00pm - 6:00pm
Location pinWieboldt Hall Rm 147, 340 East Superior Street, Chicago, IL 60611
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Interested in Brand Management as a career?

Come down to Wieboldt Hall Room 540 on October 2nd, 2012 from 5:00 pm to 6:00 pm as we welcome leaders from ConAgra Foods who are interested to exclusively meet & greet PT students.

Join us for happy hour with ConAgra Foods and learn about their recruitment process & career opportunities. ConAgra Foods welcomes all PT students to the event. Food & Drinks would be provided.

REGISTER

EVENT

Meet Hershey Company (Career Information Event)

clock Thursday, October 11, 2012
4:30pm - 6:00pm
Location pinWieboldt Hall Rm 540, 340 East Superior Street, Chicago, IL 60611
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PT Marketing Club is calling all aspiring Brand Managers!
Come down to Wieboldt Hall Rm 440 on October 11th 2012 from 4:30 pm to 6:00 pm as we welcome The Hershey Company, which is interested to exclusively meet & greet PT students. Join us for happy hour with Hershey ABMs and learn about their recruitment process & career opportunities. Many Kellogg MBAs, both full-time and part-time grads, have experienced successful career growth at The Hershey Company. Whether you are a career-switcher or an experienced marketer, Hershey representatives look forward to meeting you. Snacks & Drinks will be provided.

REGISTER

EVENT

Prof Tim Calkins on "Defensive Strategy: How Smart Companies Fight Back"

clock Tuesday, November 6, 2012
5:00pm - 6:00pm
Location pinRoom 147, 340 East Superior Street, Chicago, IL 60611
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Kellogg's very own Branding Guru - Clinical Professor of Marketing, Prof Tim Calkins will talk about Defensive Brand Strategy and how the same is being leveraged by companies to protect their brand. More details to follow.

REGISTER

EVENT

ANA Global Marketing Forum hosted by The Kellogg School of Management

clock Thursday, November 15, 2012
1:00pm - 5:00pm
Location pinWieboldt Hall Room 540, 340 East Superior Street, Chicago, IL 60611
CalendarAdd to Google Cal, Outlook, Yahoo, iCal

ANA Global Marketing Forum hosted by The Kellogg School of Management on November 15

REGISTER