MOSAIC: Global Ad Review with Professor Derek Rucker

by MOSAIC

All Student/Special Event

Thu, Apr 26, 2018

12:15 PM – 1:15 PM CDT (GMT-5)

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KGH, 1120

Global Hub - 2211 Campus Drive, Evanston, IL 60208

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Details

Join Professor Derek Rucker, the Sandy & Morton Goldman Professor of Entrepreneurial Studies in Marketing, as he reviews the global advertising trend of "storytelling" through a selection of advertisements from all over the world. Learn about cultural insights that drive consumer engagement that might be different from your own. Lunch provided.

Where

KGH, 1120

Global Hub - 2211 Campus Drive, Evanston, IL 60208