MEC Speaker Event
The CEO Perspective: Everything You Should Know About the Media Business (Lisa Donohue, CEO of Starcom USA) Join Lisa Donohue, CEO of Starcom USA in this vibrant discussion on the evolution and impact of digital media in the marketing and advertising world and how Starcom is addressing these challenges. The event will be moderated by Tim Calkins, Clinical Professor of Marketing at Kellogg. Lisa Donohue has established a record of innovation, creative action, client service and leadership. As CEO of Starcom USA, she is driving a true next-generation media agency focused on the convergence of media, technology and creativity; enabling the design of human experiences, at scale, with impressive results. Under Donohue's leadership, Starcom has exceeded challenges on behalf of some of the world's top marketers, including Samsung, Procter & Gamble, Kraft, Bank of America, Microsoft, Anheuser-Busch InBev, Best Buy, Kellogg's, Novartis, Mattel and Spotify among others. She has driven Starcom's industry-leading digital offering and invested heavily in the agency's Data & Analytics practice. To register to this event, RSVP here. Food and drinks will be served. See you there!
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Club Leaders
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