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The Impact of Data Regulations on Digital Marketing

by Marketing Club - Evening & Weekend MBA

Discussion Marketing Tech Crypto

Wed, 15 Aug 2018

5:00 PM – 6:00 PM

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Wieboldt - 147

Wieboldt - 340 E Superior St, Chicago, IL 60611

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How will General Data Protection Regulation (GDPR) impact the world of marketing in Europe? Can data be securely shared? What is the future of digital marketing?

Come join us for some pizza and an open discussion regarding one of biggest unknowns the world of marketing faces today. We will be joined by following guests as we discuss the topic at length.

Professor Eyal Maoz, Visiting Professor of Marketing, Kellogg School of Management
Prof. Maoz is the Head of MBA programs at the Ono Academic College in Israel and teaches Marketing (New Products and Services, Marketing Research) to both regular MBA students and Executive MBA students at Kellogg every summer. Prof. Maoz is the founder and former academic director of EMBAIM – an executive MBA program in integrative management at the Hebrew University of Jerusalem.

Jason Pope, Vice President, Havas Media
Jason oversees strategy and innovation for all Havas Media clients run out of the Chicago office. Jason has almost 20 years of experience in ad tech and digital media. Prior to Havas, Jason ran Marketing and Partnerships for Spring Marketplace, a mobile marketing technology start-up. Jason was part of the team that helped build Performics, a pioneer in affiliate and search marketing, which saw successful acquisitions by DoubleClick, Google and Publicis Groupe.



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Where

Wieboldt - 147

Wieboldt - 340 E Superior St, Chicago, IL 60611

Speakers

Eyal Maoz

Kellogg School of Management

Professor Maoz is the Associate Dean of the OAC Business Faculty in Israel and a Visiting Professor of Marketing at Kellogg since 1995.

Jason Pope

Havas Media Group

Hosted By

Marketing Club - Evening & Weekend MBA

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