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MOSAIC | International Ad Review

by Kellogg Marketing Club (KMC)

Academic

Mon, 24 Apr 2017

12:15 PM – 1:15 PM

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KGH - 1110

Global Hub - 2211 Campus Drive, Evanston, IL 60208

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Description

Join Professor Derek Rucker, the Sandy & Morton Goldman Professor of Entrepreneurial Studies in Marketing, as he reviews the global advertising trend of "storytelling" through a selection of advertisements from all over the world. Learn about cultural insights that drive consumer engagement that might be different from your own.

MOSAIC is the dedicated week every year that celebrates the vibrant, diverse, and inclusive community at Kellogg. This year, it is of the upmost importance that we emphasize this inclusivity, which we cannot take for granted. To paraphrase Dean Sally Blount, “we are an inclusive community that welcomes people who aspire to be brave: people who demonstrate grounded wisdom, a courageous and collaborative spirit, pioneering vision, and a passion for personal and professional growth.” Come engage with clubs, students, faculty, and everyone here who shares this vision - Our World, Our Kellogg.

Lunch will be provided
Dress: Casual
Dress Casual (jeans ok)

Where

KGH - 1110

Global Hub - 2211 Campus Drive, Evanston, IL 60208

Hosted By

Kellogg Marketing Club (KMC)

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