KELLOGG DESIGN CHALLENGE 2023

The largest business design case competition across MBA programs globally, KDC engages a community of future business leaders in partnership with a sponsoring company to produce actionable insights for a complex challenge leveraging human centered design and business acumen.

KEY DETAILS


  • Challenge Day: April 15, 2023
  • Format: Hybrid workshops & challenge day (Zoom and at the Kellogg Global Hub, Evanston, IL)
  • Theme: Mobility & Sustainability/Accessibility
  • Sponsor: Nissan

UPCOMING EVENTS


Kellogg Design Challenge (KDC) 2023 Applications Have Closed!

Due Tuesday,  February 7, 2023 | 5:00 pm CST

RESOURCES


PAST SUCCESS


PARTICIPANTS (2021)

  • 30+ Teams Applied
  • 10 Business Schools
  • 12 Semi-finalist teams
  • $20k in Prizes Awarded

PAST SPONSORS

  • Unilever (2021)
  • Exelon (2020)
  • Amazon Prime Video (2019)
  • Medtronic (2018)

PAST DESIGN PARTNERS/JUDGES

  • IDEO
  • IA Collaborative
  • McKinsey Design
  • KPMG Innovation

KEY EVENTS


  • Prompt reveal and 'clarifying questions' session with corporate partner
  • Workshop on design thinking fundamentals
  • Workshop on developing insights & storytelling
  • Challenge Day!

WHY SHOULD YOU PARTICIPATE?


  • Develop and practice design thinking with a real-life business problem
  • Foster connections with leaders in the design and innovation space
  • Network with top business school talent across North America and Europe