Making a Winning Business Case for Social Innovation in Your Company

Are you interested in being involved in social impact initiatives at your company post graduation? Are you curious how you can create those opportunities if they don't already exist? Or, if they do exist, how you can make a case for being staffed on those social innovation initiatives? Come learn from Perry Yeatman, who has years of experience working with social innovation teams at corporates to learn which leaders are most successful at creating a business case, and how they do it. Perry Yeatman is currently a Principal at Mission Measurement, a social impact measurement firm, as well as the CEO of Perry Yeatman Global Partners, a corporate communications and cause marketing advisory. Previously, she was the President of the Kraft Foods Foundation.

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